It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes.

Founded in Costa Rica, each purchase helps provide full-time jobs for artisans worldwide! Shop Pura Vida for the latest handmade bracelets and accessories.

Pura Vida Bracelets

Cowabunga

Title

Bracelets

We can’t get enough of these adorable, prickly little critters! So we created this exclusive Hedgehog Charm Bracelet, available in silver or rose gold! For each bracelet sold, we’ll donate 5% of the purchase price* to the National Parks Conservation Association , helping to fund its mission to protect and preserve America’s national parks for present and future generations.
* If you'd like to learn more about our charity donations, click here.

Hedgehog Charm

Color

Charms

This juicy style will be your main squeeze! Five unique enameled fruit charms on a glimmering silver bracelet, sure to make any stack sweeter. What else is in this season? Our matching choker of course!

Fruit Chain Bracelet

Our Clam Shell Hair Barrette is your beach hair’s new best friend. Whether surfing or soaking up the sun, keep your hair out of your face in this sea-son’s must-have accessory available in Rose Gold and Silver.

Clam Shell Hair Barrette

Hair Clips

Luxe meets the sandy shores with the Costa Cowrie Charm Bracelet! Sitting on a white bitty braid, each bracelet features a cowrie shell with the edges dipped in silver making them a real hidden treasure!

Costa Cowrie Charm

Everyone’s fave sleepy species is back with a brand-new style pack! You guys were *wild* about our Save the Sloths bracelet, so we’re so excited to introduce our new Save the Sloths Style Pack! Each pack comes with a set of three bracelets and features an adorable hanging sloth charm. For each pack sold, 5% of the purchase price* will be donated to the Rainforest Trust , a nonprofit that purchases and protects the most threatened tropical forests, which are home to countless threatened and endangered species, including sloths.
*If you'd like to learn more about our Charity donation percentages, click here.

Save The Sloths Pack

Talk about cute fruit! Our Fruit Charms Bracelet features our bitty braid design, with dangling enameled fruit charms for your daily dose of adorable.

Fruit Charms Bracelet

One way to make your favorite PV piece even more special? By customizing it with your own message! Our engravable Heart Charm comes in two finishes—silver or rose gold—and four string options. Plus, you can personalize it with your initials, an important date, your constellation or cute symbols!

Engravable Heart Charm

Metal

Wear your heart on your wrist with our Crush Word Bracelet. This crystal blue, bitty braid design weaves in colorful alphabet beads, and is the perfect piece to mix and match with your fave string styles.

Crush Word Bracelet

Dainty meets the deep blue sea with our Neon Double Chain Bracelet! This bracelet features neon blue beads on a delicate silver chain bracelet paired with three ocean inspired charms - a clam shell, a shark tooth and a cowrie shell!

Neon Double Chain Bracelet

Red White Blue

Solid Original

Our new La Concha Charm Bracelet is bringing you a sweet sweet taste of the ocean! A silver or rose gold clam shell charm hangs pretty on a bitty braid mixed with soft pastel hues that are dying to be stacked.

La Concha Charm

If you can't go to California, we'll bring California to you with our Hermosa Charms Bracelet! In soft coastal hues, this bitty braided bracelet includes dainty rose gold or silver shell charms that will have you feeling the ocean breeze in no time!

Hermosa Charm

Our Sunshine Hair Pin Pack will make you feel electric. This set of four designs include alphabet beads spelling out ‘sunshine,’ a dainty daisy charm, a cute and colorful beaded pin and a vibrant rainbow charm. Wear them all together or mix and match with different ‘fits.

Sunshine Hair Pin Pack (set Of 4)

With two color options to choose from, our new Panda Charm bracelet is guaranteed to be a favorite for any animal lover! For each bracelet sold, 5% of the purchase price* will be donated to World Wildlife Fund in support of its mission to conser ve nature and reduce the most pressing threats to the diversity of life on earth, including projects that help protect vulnerable panda populations.
*Donations will be made through September 2022, with a minimum guarantee of $100,000. If you'd like to learn more about our charity donations, click here.
©2020 DCL. WWF® and ©1986 Panda Symbol are owned by WWF. All rights reserved

Panda Charm

Take a little bit of Cuba with you wherever you go in our new Havana Bracelet! In a wide range of beachy tones, this bitty braided bracelet includes a palm charm in silver or rose gold to make it luxe!

Havana Charm

The stacking bracelet of the summer is hands down our new Neon Moon Bracelet. With metal spacer disks to match the bitty braided bracelet and a freshwater pearl sandwiched in between, stack this bracelet with *any* (and we mean any) neon Charm, Braided, or Original you can find!

Neon Moon Bracelet

Make some mermaid magic with the Starfish Hair Barrette! A textured starfish in rose gold or silver sits on a sturdy barrette to give your hair all the deep sea vibes!

Starfish Hair Barrette

If you love all things cute and girly, the Disney Daisy Duck Multi Charm Bracelet is a no brainer! All five Daisy Duck inspired charms sit on a silver chain woven into a baby pink braided bracelet, perfect for pairing with the Daisy Duck Seed Beed Bracelet! © Disney

Disney Daisy Duck Multi Charm Bracelet

Show your love for “the unicorn of the sea” with our exclusive Narwhal Charm Bracelet! This style comes in two color options, and features a dangling narwhal charm. For each bracelet sold, 5% of the purchase price* will be donated to World Wildlife Fund in support of its mission to conserve nature and reduce the most pressing threats to the diversity of life on earth.
*Donations will be made through September 2022, with a minimum guarantee of $100,000. If you'd like to learn more about our charity donations, click here.
©2020 DCL. WWF® and ©1986 Panda Symbol are owned by WWF. All rights reserved.

Narwhal Charm

Toes On The Nose

You + our Vintage Heart Bracelet = the perfect match! This throwback design features a bitty braided band in two string hues, with a retro rainbow heart charm with a sparkling rhinestone.

Vintage Heart Charm

We can't do summer without daisies! Our new Meadow Charm Bracelet features a dried resin daisy pendant in silver or rose gold on a bitty braid bracelet that comes in the perfect summer tones you can stack with everything.

Meadow Charm

There’s soooo much to love about our XOXO Style Pack. This three-piece stack comes with a woven design, an aww-dorable alphabet bead style and a colorful beaded bracelet you’re sure to <3.

Xoxo Pack

Need our Spinner Charm Bracelet in your spring stack? All signs point to yes! This bitty braid design comes in four string shades and two metal finishes, with a colorful enamel charm for a little bit of whimsy.

Spinner Charm Bracelet

Did someone say "bangles"?! Introducing our new Playa Bangle Set, brought to you by two lightly hammered silver bangles, a heart charm, a mint frosted glass bead and natural (and unique) shell chips!

Playa Bangle Set

Bracelets: Bangle

Our new exclusive Disney Minnie Mouse Bangle is a *dream* come true! The cutest pink Minnie Mouse ears sit on top of a silver hinged bangle to get on and off super easy! It's the perfect way to add some Disney flair to your bracelet collection! © Disney

Disney Minnie Mouse Bangle

What's Disney Mickey Mouse without Disney Minnie Mouse and this iconic Bow Scrunchie?! If you love Minnie Mouse the way we all do, this pink and polka dotted bow turned scrunchie is a necessity for bringing all the Disney vibes! © Disney

Disney Minnie Mouse Bow Scrunchie

Hair Ties

Do it like Disney's Daisy Duck with the new Disney Daisy Duck Scrunchie Pack! This whimsical 3 piece scrunchie set is inspired by Daisy Duck herself with satin and chiffon textures featuring daisies and a whole lot of pretty pinks! © Disney