Our classic hipster is an ultra-flattering style, designed to fit you beautifully.  Think of this as the “little black dress” of your swim collection.  Clean lines, beautiful fit, befitting of its eponymous name, a classic.

Helen Jon Swimwear, Resort Wear, Beachwear, One-Pieces, Bikinis, Tankinis, Board Shorts, Surf Shirts, Cover Ups. As heard on SiriusXM radio, Business Insider Best Swimsuit for most, eco-friendly, sustainable, slow fashion, recycled yarn, non-medical grade masks, face masks, fabric masks

Helen Jon

Classic Hipster-kasbah Print

Size

Bikinis

Mix-and-match all in one! Our flirty string bikini has two sides and two colors – for the woman who loves to have choices! Inspired by the beautiful, seaside resort destination with its same name, this classic scalloped print will be your new summer classic. Pair it back to its sister print, Blue Grotto, or wear it on its own, this timeless print evokes dear memories of shells turned souvenirs.

Reversible String Bikini Top-elba Island

Our board short is feminine, functional and chic. The fabric provides just enough structure to look amazing, and we added a little extra stretch to allow for easy movement. Wear these from pool to patio.

4" Lace-up Board Short - Black

Resort Wear

Our tucked bandeau bra includes wireless underwire and removable over-the-shoulder straps for complete versatility and comfort.

Tucked Bandeau Bra-heavenly Biarritz

A unique silhouette for the woman with flair! Sexy and supportive, a swim top with crisscross back straps and just the right amount of cleavage.
What says Helen Jon more than a classic tile print with our own "HJ" monogram artfully incorporated in beautiful shades of blue? We designed this signature print to be worn with white when you want a look that is soft and airy, or to be paired with our classic navy for your favorite go-to Helen Jon look.

Retreat Bra-heritage Tile

Title

The picture of understated glamour and appeal, our navy plunge tortoise one-piece features a neckline that is the just the right amount of sexy. With an amazing fit, lovely tortoise hardware, and a rich fabric and feel, you'll always feel beautiful!

Plunge Tortoise One-piece- Navy

One-Piece Swimwear

Sexy and flirty, yet elegant and refined. Our string bikini bottom sits slightly lower on your hips and features adjustable strings with lovely matte gold beads at each side.

String Bikini Bottom-pink And White Stripe

Sexy and flirty, yet elegant and refined. Our string bikini bottom sits slightly lower on your hips and features adjustable strings embellished with Helen Jon's signature matte gold beads. Laser-cut scallops on the top edge provide a modern flair!

Scalloped String Bikini Bottom-mineral

Our classic hipster is an ultra-flattering style, designed to fit you beautifully. Think of this as the little black dress of your swim collection. Clean lines, beautiful fit, befitting of its eponymous name, a classic. This classic kelly green and navy polka-dot print pairs well with our navy solid.

Classic Hipster-petite Dot

Our classic hipster is an ultra-flattering style, designed to fit you beautifully.  Think of this as the “little black dress” of your swim collection.  Clean lines, beautiful fit, befitting of its eponymous name, a classic. This print was inspired by the cool blues of the Mediterranean and the fun multidimensional scarf you might wear while exploring the Italian coast boat-side. Its variety of blues match back to any classic navy or white solid and inspires confidence with its funky layout and design.

Classic Hipster-blue Grotto

For the woman who likes options. This high-waisted bottom was created to give you options. Designed with subtle seams, this bottom also reverses to solid black!Top folds down for two additional looks.
Your favorite print is back in black. Inspired by the texture of our favorite rattan bag, this print was designed to pair perfectly back to your favorite solids.

Reversible High Waisted Bottom-sunset Key-black

For the woman who wants the best of both worlds! Our Wave Hem Skirt has an elastic waistband and built in bottom, achieving a flirty look with the ultimate comfort and coverage. A forever favorite. Our Palm Beach print is the perfect combination of feminine florals and classic navy.

Wave Hem Skirted Hipster-palm Beach

So so soft, unbelievably cozy, and, yes, super-cute. And, did we mention there's also a hood? Easy to wear, to pack, to love.

Hooded Terry Cover Up - Tangier

Th is incredibly flattering hipster features a soft fold-over waistband that offers adjustable coverage and sits comfortably on your hips.

Fold-over Hipster-indochine Print

This tankini, with our signature tortoise hardware, creates an elegantly understated effect. With wide, soft ties at neck, a longer flattering length, and ruching along the front and the back to flatter all body types. Subtle, sexy and beautiful.

Tortoise Tankini - Navy

Beautiful, modern, and so flattering! Simple, clean lines in the front pair with a flirty and fun adjustable-lace back.

Lace Back Bralette-indochine Print

Demure, yet sexy, our slimmer hipster flatters all figures. Specifically designed to slim the tummy and create a seamless, flat line under our tankini tops. Or, for an amazing retro look, wear with our halter or bandeau top! Featuring a feminine leg-line and flawless fit, this hipster is perfect for the woman who wants to wear a bikini bottom without having her tummy exposed.

Slimmer Hipster - Black

Think "Bond Girl" at the country club. One of our signature looks, featuring beautiful hardware at the hips to create an amazing silhouette. So chic, so flattering, so sexy!

Tortoise Hipster - Navy

Our navy board short is feminine, functional and chic. The fabric provides just enough structure to look amazing, and we added a little extra stretch to allow for easy movement. Wear these from pool to patio.

3" Lace-up Board Short - Navy

With a longer, flattering length, our convertible tankini will give you a little extra coverage. To make it even better, we've added a tie back to tailor the fit to your body.

Convertible Tankini-bold Stripe

A fresh take on a classic! Lightweight and easy to wear...either out and about or lounging by the pool. The removable belt can be worn at the waist, or try it at the hips for a more modern look. Belted, buttoned, or open--it's the perfect piece! This eye-catching print features a tonal geometric design and pairs beautifully with our navy solid.

Shirt Dress-palm Springs

Clean lines that flatter with on-trend double tabs at the sides for an updated look. Wear this hipster with any of our bikini bras or tankini tops to feel amazing and still be stylish at the pool, beach, or wherever water beckons!

Double Tab Hipster-corsica

Beautiful, modern, and so flattering! Simple, clean lines in the front pair with a flirty and fun adjustable-lace back.
Our calypso coral print doesn't miss a beat! This beautiful geo design was inspired by the Caribbean calypso music that takes us straight to the blue waters and white sand beaches of Trinidad. A perfect print to wear in the islands or when you feel like bringing a little island magic home.

Lace Back Bralette-calypso Coral

Kick back in our incredibly comfortable and versatile ankle pant. Perfect for a vacation or a staycation…you look chic and feel amazing no matter where you wear them!

Beachcomber Ankle Pant-white

Think "Bond Girl" at the country club. One of our signature looks, featuring beautiful hardware at the hips to create an amazing silhouette. So chic, so flattering, so sexy! Inspired by the interaction between water and stone, our Bel Air print is the star of your packing list.

Tortoise Hipster-bel Air

Double Tab Hipster-zuma

Our tab side hipster may become your favorite new bikini bottom! The soft, wider tabs flatter and provide a little more coverage, yet we've given it a just-high-enough cut through the leg to look amazing.

Tab Side Hipster-pineapple

Tucked Bandeau Bra-mallorca

Classic Hipster-st Kitts

Clean lines that flatter with on-trend double tabs at the sides for an updated look. Wear this hipster with any of our bikini bras or tankini tops to feel amazing and still be stylish at the pool, beach, or wherever water beckons! The geometric pattern and navy accents of this print pair beautifully with our navy solid.