This sheer peachy nude lipstick is a sight for sore eyes 😍

Redefining luxury beauty by creating high quality products at affordable prices. We pride ourselves on being cruelty-free, wallet-friendly, and keeping our customers at the center of our world. Made in the USA, we imagine, innovate, test, and manufacture all under one roof.

ColourPop

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Say hello to your new bff 💁

Our new 30-pan shadow palette will change your makeup game forever. 30 new shadows in buttery mattes, rich metallics, and blinging glitters in the most wearable shades ever, this baby is a necessity. Create any look from your everyday look to a sultry glam look, you won’t put this palette down.

Bare Necessities

A comforting drop of moisture to nurture skin. Formulated with Strawberry Seed Oil, Marshmallow, and Lotus Flower this formula will supplement and condition skin for a softer, healthier-looking complexion.

Strawberry

Beauty & Wellness

Refines and resurfaces to support skin clarity and reveal a smoother, more radiant complexion.

Reveal 10% Aha Serum

Serum

Instantly combats tired, dehydrated skin. A refreshing blend of White Lily, Rose Water, and Cucumber Water delivers a burst of hydration to revive and energize the complexion.

Fresh Af

Made from crystal opalite, our Gua Sha has a long list of benefits.

From reducing facial tension to promoting blood circulation, your self-care routine isn’t complete without this self-loving tool.

Opalite Crystal Gua Sha

Makeup Tools

A mild, milky cleanser that purifies and conditions without stripping. A blend of Rose Water, Argan Milk, and ultra gentle cleansers wash away dirt and impurities, leaving skin comfortable and soft to the touch.

Cloud Bank Milky Cleanser

Cleanser

Turn heads with a flawless glow! This face and body bronzing balm instantly delivers that sun-kissed just back from vacay look.

Dark

This foaming exfoliator water-activates into a rich, foamy lather to polish away dead skin and wash away impurities. Formulated with Volcanic Rock, Kaolin Clay, and fruit enzymes, this detoxifying powder works to refine skin. Wash away the dirt, debris, and toxins that lie deep within your pores and reveal a smoother, softer, and more renewed complexion.

Clean Slate Foaming Exfoliator

a radiant champagne gold with highlights of silver and gold pearl.

Soft Gold

A nourishing hair and body oil that does double duty to tame frizz and soften skin. Infused with hydrating Coconut, Argan, and Marula oils, this luxe multi-purpose oil replenishes and locks in essential moisture, leaving hair and skin with a subtle sheen, healthy glow and soft beachy aroma.

Hair & Body Oil

Body Lotion & Oil

An ultra-luxe crème infused with Shea butter, Argan, and Marula Oils that’ll drape you in a dreamy vanilla aroma and leaves skin super soft. 💕 Moisture-Rich – This medium-weight crème locks in moisture with a luxurious, plush texture and leaves skin hydrated with a healthy glow. ✨ Decadent Formula – Features a luscious blend of Vitamin E and essential fatty acid-rich Argan Oil, antioxidant-rich Marula Oil, and deeply nurturing Shea Butter to replenish and nourish skin. 🥰 Cozy Vanilla Aroma - Slip into this dreamy aroma featuring Warm Vanilla Bean and Cacao Blossom with notes of Soft Amber and Cashmere Musk.

Vanilla Dream

Finally, a one & done foundation for both face & body! Creamy and nourishing with light-diffusing powders that deliver uniform coverage and an even, perfected finish that lasts all day. 🌟 Gorgeous Natural Finish – Our unique optical blurring formula evens out skin tones in 12 shades that range from the fairest to the deepest, leaving skin with an enhanced natural-looking, soft-matte finish. 💃🏽 Transfer Resistant – Get effortless all-day wear with a medium to buildable, blendable formula that provides transfer-resistant & long-lasting coverage. 🥥 Nourishing Formula - Infused with Coconut Water, Papaya Extract, & Vitamin E to nourish and hydrate both face & body, keeping skin fresh all day. Neutral warm body makeup for dark skin tones

Dark 18

Get clean all-over with this double body cleanse duo! Break up and melt away dirt, sweat, and body makeup first with our SOL Body Cleansing Oil. Then wash away impurities with our ultra-creamy and hydrating SOL Body Wash. Leaves skin silky clean with a warm coconut aroma.

Body Double

Start your day with super refreshed eyes. This Hyaluronic Acid infused Waterdrop Eye Gel quenches the delicate area around eyes with a rush of hydration to keep eyes fresh-looking throughout the day. Hyaluronic Acid works to lock in hydration by attracting and binding water within the skin surface while Cucumber Water replenishes skin with extra moisture. Superfruit Lingonberry delivers additional benefits with antioxidants that are known to help shield skin from blue light emitted from electronic devices. Can be worn alone or used to revive and prep eyes with a fresh look before makeup.

Waterdrop

Finally, a one & done foundation for both face & body! Creamy and nourishing with light-diffusing powders that deliver uniform coverage and an even, perfected finish that lasts all day. 🌟 Gorgeous Natural Finish – Our unique optical blurring formula evens out skin tones in 12 shades that range from the fairest to the deepest, leaving skin with an enhanced natural-looking, soft-matte finish. 💃🏽 Transfer Resistant – Get effortless all-day wear with a medium to buildable, blendable formula that provides transfer-resistant & long-lasting coverage. 🥥 Nourishing Formula - Infused with Coconut Water, Papaya Extract, & Vitamin E to nourish and hydrate both face & body, keeping skin fresh all day. Neutral warm body makeup for medium tan skin tones

Medium 12

The fresh, beachy white floral you’ve been dreaming of featuring a delicate Jasmine and Dune Flower aroma with soft notes of Coconut Milk and Warm Sand.

Sea Bloom

Wake up with the softest, sweetest pout ever. This super cushiony, coconut-infused lip mask melts into lips and locks in essential moisture overnight. Formulated with a blend of nourishing Coconut Oil, softening Shea Butter, and antioxidant-packed Vitamin E to leave lips hydrated and ultra-kissable by morning.

Coconut

Treat your body good! Keep skin happy with a replenishing drop of body milk in our new floral range infused with intoxicating, nourishing botanicals. Yes, please. 💧 Lightweight Hydration - Formulated just for the body, our fast-absorbing yet hydrating milks deliver the perks of a body lotion without the greasy after-feel. 🌿 Relaxing Botanicals – Infused with Lavender Extract known to relax and calm skin plus Chamomile Extract known to comfort and soothe. 💕 Softer Skin – Use daily to lock in hydration and keep skin extra soft and touchable.

Lavender

Your sunny prep step to begin your day with a radiant glow! This antioxidant-rich priming moisturizer helps to illuminate skin while locking in moisture for a more healthy-looking complexion. 🌞 What is Hello Sunshine? – A 2 in 1 hybrid formula that works to brighten and moisturize. It primes skin for easy makeup application and leaves your complexion with a radiant, glowy finish. 🍊 Triple Action Vitamin C Formula – Infused with 3 sources of stabilized Vitamin C, including Turmeric and Camu Camu Extracts, that work together to help brighten and support healthy-looking skin. ✨ Get Glowy, Even Skin – Soft reflective pearls work to instantly enhance skin radiance while neutralizing pigments even out skin tone for a complexion that’s glowy, luminous, and bright.

Hello Sunshine

This yummy coconut lip scrub keeps lips super smooth on the go! 💋 Smooths & Softens Lips - Exfoliate lips for a super smooth, kissable pout. A vegan formula with Sugar Crystals, Shea Butter, & Vitamin E to buff and soften lips. 🥥 Infused with Coconut – Formulated with Coconut Oil known to deeply nurture dry, parched lips with essential moisture and sweetened with a yummy tropical coconut flavor. 💕 Eco-Friendly - Comes in the cutest recyclable packaging to promote sustainability. Simply remove any remaining product when done, clean and recycle!

A super sweet, moisturizing lip balm to hydrate lips anytime and anyplace! 💋 Super Hydrating - Swipe onto lips for an ultra soft, cushiony pout. This all-vegan lip balm formula nourishes with Shea Butter & Vitamin E for the smoothest, hydrated lips. 🥥 Infused with Coconut – Formulated with Coconut Oil known to deeply nurture dry, parched lips with essential moisture and sweetened with a yummy tropical coconut flavor. 💕 Eco-Friendly - Comes in the cutest recyclable packaging to promote sustainability. Simply remove any remaining product when done, clean and recycle!

Easily remove makeup and freshen up skin without any fuss. Made with 100% plant-based fibers, these oil-free and fragrance-free wipes gently dissolve even the most stubborn makeup, leaving skin clean and refreshed with a soothing blend of aloe and cucumber. Includes 30 wipes.

Daily Do-over

Hydrate thirsty skin with a skin-softening dose of lightweight moisture. Formulated just for the body, White Peach Body Milk works to boost moisture and suppleness with ultra-hydrating Peach Extract and antioxidant-rich White Tea. Leaves the perfect amount of moisture for super soft, happy skin.

White Peach

Buff, nourish, and pamper skin with this extra cozy Very Vanilla Body Polish & Crème Duo infused with a blend of Shea Butter, Argan, and Marula Oils. Leaves skin moisturized and glowing with a yummy vanilla aroma. ✨ Vanilla Dream Body Polish – A luscious body polish gently buffs and exfoliates to reveal skin so silky soft and smooth. 💕 Vanilla Dream Body Crème – This moisture-rich crème locks in hydration with its luxurious, plush texture, leaving skin hydrated with a healthy glow. 😍 Cozy Vanilla Aroma - Slip into this dreamy aroma featuring Warm Vanilla Bean and Cacao Blossom with notes of Soft Amber and Cashmere Musk.

Very Vanilla

Polish and pamper skin with a luxe blend of real sugar crystals and ultra-nourishing Argan and Marula Oils. Leaves skin moisturized with a yummy vanilla aroma. 💕 The Softest Skin – Gently buffs and exfoliates to reveal skin so silky soft and smooth. ✨ Decadent Formula – Fine sugar crystals are infused in a luscious blend of Vitamin E and essential fatty acid-rich Argan Oil and antioxidant-rich Marula Oil. Its milky rinse moisturizes leaving skin polished and glowy. 🥰 Cozy Vanilla Aroma - Slip into this dreamy aroma featuring Warm Vanilla Bean and Cacao Blossom with notes of Soft Amber and Cashmere Musk.Paraben-free. Phthalate-free. Mineral oil-free.

Deep Dark

Swipe on daily for brighter, more radiant skin! This Vitamin C-rich tonic gently tones while clarifying and exfoliating, leaving your complexion glowing, soft, and healthy-looking. 🌟 Bright Future Vitamin C Tonic – A concentrated antioxidant-rich tonic that works to combat dullness and brighten while evening skin tone. 🧡 Brighter, Renewed Skin – Formulated with Glycolic Acid known to gently exfoliate and renew skin texture. 🍊 Triple Action Vitamin C Formula – Infused with 3 sources of stabilized Vitamin C, including Turmeric and Camu Camu Extracts, that work together to help brighten and support even, healthy-looking skin.

Bright Future

Finally, a one & done foundation for both face & body! Creamy and nourishing with light-diffusing powders that deliver uniform coverage and an even, perfected finish that lasts all day. 🌟 Gorgeous Natural Finish – Our unique optical blurring formula evens out skin tones in 12 shades that range from the fairest to the deepest, leaving skin with an enhanced natural-looking, soft-matte finish. 💃🏽 Transfer Resistant – Get effortless all-day wear with a medium to buildable, blendable formula that provides transfer-resistant & long-lasting coverage. 🥥 Nourishing Formula - Infused with Coconut Water, Papaya Extract, & Vitamin E to nourish and hydrate both face & body, keeping skin fresh all day. Neutral warm body makeup for fair skin tones

Fair 4

Finally, a one & done foundation for both face & body! Creamy and nourishing with light-diffusing powders that deliver uniform coverage and an even, perfected finish that lasts all day. 🌟 Gorgeous Natural Finish – Our unique optical blurring formula evens out skin tones in 12 shades that range from the fairest to the deepest, leaving skin with an enhanced natural-looking, soft-matte finish. 💃🏽 Transfer Resistant – Get effortless all-day wear with a medium to buildable, blendable formula that provides transfer-resistant & long-lasting coverage. 🥥 Nourishing Formula - Infused with Coconut Water, Papaya Extract, & Vitamin E to nourish and hydrate both face & body, keeping skin fresh all day. Neutral cool body makeup for very deep skin tones